Business planning: how not to lose the most important things (MOVIE)

23 July2018
Business planning: how not to lose the most important things (MOVIE)

Masterclass Business Planning Template for attendees of the RANEPA Summer Campus was held by Dragos Dorobat, Senior Lecturer of the Faculty of Economic and Social Sciences (FESS), RANEPA.

It is not enough to just be a very gifted and enterprising businessman. For an effective business, Work Planning and Planning for Results are a must. Therefore, for successful entrepreneurs – participants of the RANEPA Summer Campus – it is extremely important to avoid this error in future, Dragos Dorobat believes.

As an introduction, the speaker explained why business planning is so important, and gave specific arguments. Perception of the expected results makes it possible to highlight key elements of business to create additional value for customers. In addition, planning helps to manage innovation, reduce risks, etc.

At the lesson, the expert together with the participants of the RANEPA International Summer Campus analyzed the Business Model description in detail. The authors of this Model are Alexander Osterwalder and Yves Pigneur. The traditional business model consists of 9 blocks: key partners, key activities, key resources, propositions, relationships, infrastructure, etc. The speaker provided participants with ready-made templates to fill in, which helped them to understand the subject better.

The master class by Dragos Dorobat was not restricted to the theory. The expert cited cases of companies, such as UBER, Google, Facebook. Tips for effective brainstorming and planning were a perfect supplement. Business planning is a complex and important subject, which is not easy to study independently, so Russian and foreign students sincerely thanked the speaker for his comprehensive presentation.

All lectures of the RANEPA International Summer Campus – 2018

All interviews of the RANEPA International Summer Campus – 2018

The organizers of RANEPA Summer Campus include RANEPA, the Government of Tatarstan, and the Association of Innovative Regions of Russia, with the support of ACIG Group of Companies.


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